“COLOURlovers is an international creative community that helps people discover their inner designer. We provide people with a wealth of user created & shared color inspiration as well as tools that make the creative process as simple as possible. Whether you’re simply looking for a color palette to kickstart your next project or want to produce a piece of vector art, we have the tools and services to help anybody from go from design inspiration to execution. There are 4,060,125 COLOURlovers around the world who have created 7,103,660 Colors, 3,139,088 Palettes and 3,997,390 Patterns.”
Colllor – Free
“With Colllor it is much easier to generate a consistent web color palette with just a few clicks. You should use colors consistently, so you have a common look and feel throughout your design. All the alternative proposals produced by Colllorderive from the same color and they all have a common denominator sharing hue, lightness or saturation values. This tool will let you find the exact value of darker shades of any color, not just something that ’looks darker’. That will be a huge step towards professionally looking design.”
Adobe Kuler – Paid. (Part of Adobe Creative Cloud)
“Kuler® is a cloud-based application for making color themes using an iPhone or your browser. Capture colors from a mural, garden, or wherever you happen to be. Create and share your own color combinations, browse thousands of themes from the Kuler community, sync your themes right to Adobe® Illustrator® CC, and start using them in your designs.”
NOTE: You can also access the Kuler tool (for free) through desktop versions of Adobe Illustrator CS5 or later under Window > Extensions > Kuler.
The short, but possibly frustrating answer is — whatever kind(s) you agreed upon. This should be outlined in a contract, up front, so you are both clear on the expected deliverables.
I’d recommend the following:
Vector file (.ai or .eps file extension)
JPEG — small, medium and large versions
PNG — small medium and large versions
For each of the above, you should have positive and negative versions (for placement on light or dark backgrounds, as well as an all-black and all-white. You should have an RGB version (for screen) and a CMYK version (for print).
This may seem like overkill, but I’ve seen too many clients lose their relationship with their original designer (and the source files). They’ve then had to pay a new designer to recreate it, which is such a waste of time and money.
Do yourself a favor and specify that you want this variety of file types at the beginning of a project — don’t settle for just a JPEG.
Perhaps you’re already familiar with the newspaper terms “above the fold” and “below the fold.” If not:
“Above the fold” is a graphic design concept that refers to the location of an important news story or a visually appealing photograph on the upper half of the front page of a newspaper. Most papers are delivered and displayed to customers folded up, meaning that only the top half of the front page is visible. Thus, an item that is “above the fold” may be one that the editors feel will entice people to buy the paper. (Wikipedia)
“Below the fold” (as you may have guessed) refers to the bottom half of the page.
These terms have carried over onto the web.
Online, “above the fold” refers to what the viewer can see without scrolling down. In order to entice visitors to stay on your website, it’s important to make sure you put your best content above the fold. Web designers must consider where the fold falls when creating their design and owners should plan their content accordingly.
Awareness of where the fold falls on your homepage is crucial, but since visitors can enter your website on any page, it’s an important consideration across your entire website.
But, since visitors use different size monitors and have them set to various screen resolutions…
How can you tell where the “fold” is on your website?
You’ll get a screenshot showing the page design with horizontal lines and shaded boxes super-imposed on top, showing where different browser sizes cut off. There are also numbers indicating the percentage of people who use that size browser.
Pretty nifty! (Click images to view larger website screenshots)